eCommerce

How to survive and thrive this BFCM

5 min read
 PSA:  BFCM is just around the corner and preparation for the biggest shopping event of the year has officially commenced! Don’t wait until the last minute, read through our tips and tricks to drive engagement and optimize your quiz for the BFCM frenzy.

 

GET PERSONAL!

“77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized service or experience”

To re-engage your customers, consider adding a personal touch to your online store using Quiz Kit’s personalization features. You can showcase your customers' product recommendations directly on the product page after they’ve completed the quiz. You can also highlight quiz results in the navigation menu to show return customers their previous results! Check out this doc for more insight. 

Exclusive Tips for BFCM Quiz Success

  • Seasonal Themes: Update your quiz visuals with BFCM or holiday-themed graphics to get shoppers in the festive mood. Not sure where to start, check out our 8 new quiz templates

  • Gift Finder Quiz: Create a dedicated 'Gift Finder' quiz to simplify the gift-shopping process, increasing the chances of conversion.
  • Incentivize buys: Integrate limited-time offers and discounts within the quiz results to encourage immediate purchases.
  • Bundle Recommendations: Use your quiz to suggest bundles or sets that offer better value for money. This is a great way to boost your average order value.

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  • Stay on top of your data: Quiz Kit’s analytics are a great way to understand your customer’s buying behaviors and preferences. You can make use of abandoned cart data to re-engage your audience with targeted BFCM promotions. 

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